Smart TVs have become a central feature in modern living rooms, combining traditional television viewing with internet connectivity and app-based entertainment. While these advanced gadgets offer convenience and a personalized viewing experience, they also raise significant concerns about smart TV privacy . Understanding how smart TVs collect data and how users can manage their privacy settings is essential for safeguarding personal information.

How Smart TVs Collect Your Data

Smart TVs collect data through several sophisticated technologies designed to enhance user experience, but which also facilitate extensive data collection. One primary method is Automatic Content Recognition (ACR), which monitors what viewers watch.

ACR technology captures screenshots and audio snippets from T

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