Kim Kardashian changed her name shortly before she rose to superstardom on Keeping Up With the Kardashians. The 45-year-old businesswoman has made her name, and the shortened nickname of Kim K, into an internationally recognized brand. Speaking to Time on Thursday, the Skims founder said, “I used to always go by Kimberly, until we signed on to do the reality show. And when I looked at my chyron, Kimberly Kardashian, I said, ‘I think that’s so long for people to say.’ And like, ‘Let’s just shorten it to Kim.’” Despite how well-known Kim has become, she told the magazine that she still finds it strange, given that the people who know her outside her fame have always called her Kimberly. “And it’s so weird, because all my friends from high school and growing up, and my dad, everyone calls me

See Full Page