The Department of Health and Human Services X account posted imagery with Franklin the Turtle , saying “Franklin avoids ultra-processed foods.”
The social media post came nearly one week after Kids Can Press, which publishes Franklin the Turtle , condemned a similar post from War Secretary Pete Hegseth in which he used the turtle to convey a more violent image. After Hegseth shared an image of Franklin shooting at boats from a helicopter with the title “Franklin targets narco terrorists,” the Canadian publisher put out a statement on Franklin’s “values.”
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