Frasers Group has made yet another property acquisition, announcing on Tuesday that it has bought Swindon Designer Outlet.
The company said the move marks “a meaningful step towards achieving the group's vision of building the planet's most admired and compelling brand ecosystem”.
It added that through acquisitions of “strategic physical retail locations like Swindon, Frasers Group supports key brand partners' outlet strategies — including Nike , Adidas , Boss — and aims to serve consumers across the UK with the best value and product offerings”.
It didn’t share the price it paid but reports a few months ago suggested it was in talks to buy the property for around £275 million.
Swindon Designer Outlet opened in 1997 and covers 250,000 sq ft. It attracts over 3 million visitors annu

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