Appointment made after Bristol City Women takeover in multiclub model View Image

Bristol City Women has appointed Lowri Roberts as Interim Chief Executive Officer. The appointment follows the formal approval by WSL Football of the acquisition by Mercury13 of a majority stake in the club.

Roberts brings 17 years’ experience of working in the elite women’s game, including five years as Head of Women’s Football at the Football Association of Wales and five years at the English FA, working across marketing and commercial roles building visibility and fandom for the Lionesses and the Barclays Women’s Super League. She formally takes the reins of the Robins as they push for promotion from the Barclays WSL2 back to the WSL.

Chief Strategy Officer at Mercury13 Hannah Haynes, who led the acqui

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