Lower Manhattan has made a very public comeback with the World Trade Center rising like a phoenix, but something else has been happening slowly. The area, long known as the Financial District, also has been in the midst of a commercial and residential renaissance, attracting many other industries as well including but reaching far beyond finance.

The Alliance for Downtown New York (also known as the Downtown Alliance), which often quietly helped lead this renaissance, is celebrating its 30th anniversary as part of a comeback story decades in the making.

High-profile financial companies are still based in Lower Manhattan, but these days so are fintech, fashion such as Hugo Boss and Gucci, and tech businesses like Uber, StubHub, and Spotify as well as Conde Nast, WPP, Wilmer Hale, Droga 5,

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