For the past two decades, NASCAR’s TV landscape has been one of the sport’s few constants. Fans always knew where to watch FOX to start the season, NBC to finish it, and practice sessions, studio shows, and recaps filling the gaps on familiar networks. The setup was predictable, and in a sport that depends on consistent viewing habits, that consistency mattered, even amid complaints about commercials or commentary.
But the media world is no longer that stable. Networks are merging, streaming platforms are fighting to stay afloat, and companies once seen as untouchable are cutting costs or offloading major assets.
This shifting landscape brings NASCAR’s next challenge into focus. Warner Bros. Discovery, one of the four partners in NASCAR’s new media rights deal beginning in 2025, is now f

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