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Angel Reese and Paige Bueckers have a lot in common: they're both top draft picks, they're both cultural icons, and they're both really good at cultivating a fanbase. Both Reese and Bueckers have built distinct brands centered around their talent and authenticity. And because of it, their individual reach extends far beyond the world of women's basketball.

Reese just walked the Victoria's Secret runway (the first professional athlete to do so!), while Bueckers's TikTok has become an unofficial ledger for every endorsement deal she's ever made , from beauty brands to car retailers. Separately, they've raked in millions from NIL deals and pro league partnerships (necessary, considering the WNBA salary gap ). But together, they're a

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