‘Do you have any more shoes? I need as many as you can find for my daughters.’ I had just made my first sale on the second-hand marketplace Vinted and, already, here was a message from a new customer wanting more. Delighted, I scrambled around and managed to locate more than a dozen pairs of no-longer-wanted, muddy old shoes. ‘Don’t worry about cleaning them,’ came the reply from ‘Mariella’ when I told her the good news. ‘They’re just for the garden.’ Slightly odd, I thought, but my customer seemed harmless enough: a part-time cleaner with young children who, she told me rather quaintly, was married to a cobbler.

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