Juventus ' owners publicly rejected a buyout offer from a cryptocurrency firm on Saturday -- ensuring that the most successful club in Serie A history will remain controlled by the Agnelli family.

Tether, the cryptocurrency firm, made an offer worth about €1 billion (nearly $1.2 billion) for the Agnelli family's majority shares in the record 36-time Italian champions.

"Juventus, our history and our values are not for sale," said John Elkann, chief executive of Exor, the Agnelli family's holding company, in a video message posted on Juventus' website.

"Juve has been part of my family for 102 years," Elkann added. "Over the course of a century, four generations have emboldened it, made it strong, taken care of it in tough times, and celebrated it in the many festive moments.

"We conti

See Full Page