You can now start your day with Abel “The Weeknd” Tesfaye with the artist’s latest collaboration, “ Nespresso | Samra Origins by The Weeknd .”
The Weeknd, who is transitioning his stage name to his given name, Abel Tesfaye, is a proud Canadian of Ethiopian descent.
Born in Toronto into an Ethiopian home, Tesfaye says both identities “keep me grounded.” I can see why that is necessary, as the superstar has quite the resume, including four Grammy Awards, nominations for an Academy Award and an Emmy Award and the title of the first Canadian solo artist to headline the Super Bowl halftime show.
Tesfaye added “coffee entrepreneur” to his CV in 2023 by starting the brand SAMRA ORIGINS , named after his mom, Samra. He was inspired by the Ethiopian coffee ritual, which is centred