Amazon ’s Fire Stick streaming device is enabling piracy on an “industrial scale”, according to a new report.

Research by Enders Analysis found that more than 50 per cent of people in the UK who have watched pirated material on a physical device in 2025 used an Amazon product.

The Amazon Fire Stick, which plugs into TVs to give access to platforms like Netflix and Amazon Prime, can be modified to deliver illegal live streams of sporting events like Premier League matches.

According to the report, this trend is costing “billions of dollars in piracy” through lost broadcaster revenues.

Other big tech firms, including Google and Meta, were accused in the report of “ambivalence and inertia” for allowing the problem to continue.

“Big tech is both friend and foe in solving the piracy pro

See Full Page