A millennial CEO called out Gen Z’s work ethic — and got flamed for it.
Lindsey Carter, founder of activewear company Set Active, said she wasn’t prepared for the backlash she faced after critiquing Gen Z’s take on work-life balance in a now-deleted TikTok video.
“Now all I see are people sprinting out of their offices at 5pm like it’s a fire drill and then wondering why they feel so unfulfilled in their careers,” Carter posted last week. 6
“Balance is important, but balance without ambition. That’s just coasting,” Carter continued. “You don’t build something great by just doing the bare minimum.”
The backlash was fast — and furious.
Critics slammed Carter, suggesting she was promoting unpaid work and ignoring burnout.
“Staying past 5pm working for a company I have no equity in