Kim Kardashian's shapewear line Skims has debuted a new product, for the face.

Yes, you read that right.

On Tuesday the brand released the seamless sculpt face wrap and it sold out immediately online.

"Our first-ever face innovation is here. This must-have face wrap boasts our signature sculpting fabric and features collagen yarns for ultra-soft jaw support. Velcro closures at the top and nape of the neck allow for easy, everyday wear," the description reads.

The $48 wrap comes in two colors: clay and cocoa.

Users are advised to wear it while sleeping, then take it off in the morning for a more sculpted jawline and face shape.

The item is being described as "a must-have addition to your nightly routine."

The item follows the popular "morning shed" TikTok trend, which is the process

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