FORT COLLINS — Jay Norvell woke up 45 minutes before his alarm was set to go off Thursday morning. It’s been that way for the last two weeks.

All summer, the Colorado State coach has been anticipating the start to fall camp ahead of his fourth season in charge of the Rams.

Last year was the breakthrough during his tenure in Fort Collins. CSU won eight games for the first time since 2014 and made its first bowl appearance since 2017. But Norvell knows that has now become the bare minimum in terms of expectations. The Pac-12 is looming in a year and the Rams would love to bring some momentum with them in the form of another successful season.

Norvell’s solution is a simple mantra that has set the tone for the entire CSU season, which kicks off on Aug. 30 against Washington in Seattle. It’

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