Roku, the #1 TV streaming platform in the U.S., Canada, and Mexico*, announced the launch of Howdy™, a new subscription video-on-demand (SVOD) service that makes ad-free, high-quality entertainment more accessible than ever for just $2.99 per month.

Launching nationwide later today in the U.S., Howdy offers subscribers unlimited access to a growing library of the stories viewers love, featuring thousands of titles and nearly 10,000 hours of entertainment from its inaugural partners, Lionsgate, Warner Bros. Discovery, and FilmRise, alongside select Roku Original titles. Subscribers can enjoy award-winning favorites like “Mad Max: Fury Road,” “The Blind Side,” “Weeds,” and “Kids in the Hall,” as well as iconic rom-coms, medical dramas, ‘90s comedy, feel-good classics, and more.

Howdy is de

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