The Brief

LOS ANGELES COUNTY, Calif. - A new $1 million initiative was announced by Rick Caruso’s Steadfast LA on Wednesday to help business owners impacted by January’s LA fires.

"The emotional impact on tens of thousands of people who lost their homes and businesses is huge," said Caruso. "We’ve got to do more."

Steadfast LA and Banc of California are teaming up for the relief fund to try and assist locally owned businesses. Through the program, approved impacted business owners in Altadena, Pacific Palisades, and Malibu can receive up to $50,000.

Thursday marks seven months since the devastating L.A. wildfires, but for many, emotional fires still smolder.

"It’s depressing," said Gordon Wong, owner of Knolls Pharmacy in Pacific Palisades. "It’s really hard. It’s like your child, l

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