The numbers
3.4 Million — The number of subscribers Warner Bros. Discovery added in Q2, bringing the company to a total of 125.7 million.
$293 million — Streaming revenue for WBD, which increased 8%.
$9.8 billion — WBD’s total revenue, which was up from the previous year.
+17% — The percentage that advertising revenues increased.
The watercooler talk
During the Q&A portion of Warner Bros. Discovery’s earnings call on Thursday, WBD’s chief financial officer Gunnar Wiedenfels responded to a question about how the company would handle ad sales amid its previously announced corporate split . Wiedenfels said advertising sales were one of the areas where there is “significant synergy,” and the company looked at it hard when it contemplated the separation, concluding (as stated pu