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Stressed-out young adults in China are reverting to baby mode, popping in pacifiers to sooth their weary souls.

Once regarded as a niche quirk, the silicone soothers are reportedly now big business on Chinese e-commerce giants such as Taobao and JD.com, where they are priced anywhere from US$1.40 to US$70.

The adult-sized pacifiers are sold as sleep aids, stress relievers, and even smoking-cessation tools, and shoppers are suckers for the items. Some online sellers move thousands every month, the South China Morning Post (SCMP) reported, per the New York Post .

Fans of the grown-up soothers aren’t shy about

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