Normally, a video of your favorite singer ferociously digging a hole in the ground in a grassy meadow and then screaming into the void as if exorcising a demon would be cause for concern. But for fans of Florence + the Machine, the new clip featuring singer Florence Welch shouting her angst into the dirt is actually a great sign.

Though Welch has not yet announced it, admirers of the band believe the primal scream video is part of the ramping-up promotion for the group’s as-yet-unannounced follow-up to 2022’s Dance Fever album.

The howl into the void teaser comes after F+TM began to spark speculation about a new LP last month via a series of cryptic images titled “toil and trouble.” The first slide in the post had a heading of “October” above a Bosch-like image of a naked woman kneeling

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