Puerto Rican pop visionary Rauw Alejandro will be honored at the 38th annual Hispanic Heritage Awards.

On Wednesday, the Hispanic Heritage Foundation announced that the singer-songwriter will receive the 2025 Hispanic Heritage Award for Vision, a title that honors his groundbreaking contributions to Latin music and his role in shaping its global future.

“As an artist in constant motion, Rauw Alejandro embodies the very essence of the vision award, bold in creativity, future-focused in his global impact and unapologetically original in everything he does,” says Antonio Tijerino, president and chief executive of HHF. “His work is not just music, it’s a movement that confirms what Latin artists mean to the world.”

The award, established by the White House in 1998, is bestowed on notable pu

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