Ulta Beauty and Target Corporation announced on Thursday they won’t be renewing their in-store partnership, which ends a year from now in August 2026.
Until then, Ulta Beauty products will continue to be sold in Target stores and online at Target.com.
Ulta Beauty has an estimated 600 in-store, or “shop-in-shop” locations at Target, at nearly a third of Target’s 1,981 U.S. stores, according to CNBC. Fast Company has reached out to both companies for additional information about the timeline and locations of the closures.
Shares in both stocks fell on the news, with Ulta Beauty (NASDAQ: ULTA) down about 1% and Target Corporation (NYSE: TGT) down nearly 2% in early and midday trading on Thursday.
Since launching four years ago in 2021, Target’s partnership with the beauty retailer, which