What does Euro Summer mean to you? It could mean slipping on a tomato red sundress or a scarf over your pants and some added toe rings for flitting around Puglia, getting the same TikTok at the gelato stand or church step as everyone else on the FYP. Or, perhaps you’re adding a hair kerchief to your flicky little bob to bop around Paris, sweating in line for croissant pistache and going mad at Google Maps because every bistro is closed for the holidays. Maybe, you’re Greek island-hopping , ensconced mostly in bathrobes on a yacht, emerging to hit up Mykonos’s clubstaurants in teeny bandage dresses that you might spill some late-night gyros on later. Maybe it’s all internet slop that’s flattening an entire continent and multitude of cultures into TikTok Shop buys—but I digress.

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