When the Texas Stock Exchange filed for approval from the U.S. Securities and Exchange Commission earlier this year, observers finally got to see what the fledgling exchange brings to the table -- thanks to its Form 1 revealing listing standards, operating structure and other technical details.

Or so they thought.

For CEO and founder Jim Lee's fledgling exchange -- TXSE -- to stake its claim to Y'all Street, it'll need any edge it can get.

Power players like JPMorgan Chase, Goldman Sachs and Bank of America are making big bets on Texas, and the capital markets duopoly of the New York Stock Exchange and Nasdaq have followed suit.

The Big Board already has listed a handful of Texas-based companies -- including AT&T, which recently announced a dual listing -- on NYSE-Texas. The exchange m

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