The smartphone market hasn't seen many significant changes over the past decade. As a result, many are content sticking with their older Apple iPhones rather than upgrading to the latest models for what amounts to tweaks rather than overhauls.

That's a big problem for Apple, because it means fewer iPhone sales and the risk of losing market share to rivals, including Samsung.

According to data from Telemetry, the most commonly owned iPhone is the iPhone 13, representing 16.3% of all iPhones in use.

That's pretty telling, given that Apple releases new iPhones annually and the iPhone 13 was launched in 2021.

Samsung grabs market share from Apple

Given the latest data from Canalys/Omdia on the US smartphone market share, Samsung's phones may have an innovation edge that's winning over mor

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