Summary • Pas Normal Studios opened its first Shanghai flagship store, marking a major global expansion • The store focuses on product and community for the city's growing cycling culture • A grand opening celebration is planned for September 19

Copenhagen-based cycling apparel brand Pas Normal Studios has officially opened its first flagship store in Shanghai, marking a major milestone in its global expansion. Located in the city's Jing’an District, the new shop reflects the brand's long-term commitment to Shanghai's rapidly growing cycling community.

The flagship is designed to offer a fully immersive experience, showcasing the brand’s complete product universe while serving as a hub for cultural and community engagement. The brand's CEO and co-founder Peter Lange said in a state

See Full Page