Following a breast cancer diagnosis in May 2022, beauty industry veteran Carly Guerra began scouring the internet for supportive topical products and was disappointed with her findings. Now in remission, Guerra is building her own breast care brand called Savoir, which launches next month with its Beauty Breast Serum, $111.

“It was shocking for me, because… I was very young to be diagnosed with this disease,” said Guerra, who has worked across brands like La Mer, Dior, MAC Cosmetics and Lancôme in executive roles. “I had no idea what was ahead of me.”

Following her diagnosis, Guerra took a routine test for the BRCA gene and while she was awaiting her results, she began questioning the beauty products she had been diligently using on her body, including her breasts.

“I was just thinkin

See Full Page