On Monday, August 18, MSNBC announced plans for a massive rebrand . The abysmally rated network and its most prominent voices — Rachel Maddow, Joe Scarborough, Jenn Psaki, and others — are cutting ties with NBCUniversal and joining new media company Versant in order to lean even harder (if that’s possible) into its progressive editorial agenda.

What many may not know is that the name MSNBC is a combination of Microsoft, a former investor in NBC, and National Broadcasting Company. Even though Microsoft pulled out of the joint venture many years ago, MSNBC has kept its original name since 1996.

However, the rebrand will require the network to adopt a new name. While the NBC part has been axed, the network has oddly determined to keep the MS part of its name, but it doesn’t stand for Micr

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