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Cracker Barrel unveiled a new logo, simplifying the design by removing the image of a man seated next to a barrel.
Some conservatives have politicized the new logo, suggesting diversity, equity, and inclusion efforts.
The logo change follows recent restaurant renovations, which also faced online criticism.
Cracker Barrel debuted its new logo this week, and fans aren't too happy with the new look.
The redesign comes just weeks after the Southern-style restaurant chain introduced modern renovations at some locations, which were met with harsh criticism from fans online. Now, the chain's logo has received a similar makeover for the first time in 48 years—and similar pushback.
In an Aug. 18 press release , Cracker Barrel notes that the new logo is "rooted even m