Cracker Barrel's new logo isn't quite getting a stamp of approval from some customers.

The nationwide restaurant chain and country store , which is known for its comfort food and nostalgic atmosphere, unveiled a new, simplified logo with the launch of a fall menu campaign on Aug. 19.

In a news release for the campaign, called "All the More," Cracker Barrel boasted "refreshed restaurant remodels " and "an enhanced brand look and feel."

The updated visuals will appear across menus and marketing collateral, the company said in a statement.

While changes are here, Cracker Barrel told USA TODAY its "values haven't changed, and the heart and soul of Cracker Barrel haven't changed."

"Cracker Barrel has been a destination for comfort and community for more than half a century, and

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