Celebrities, including James Woods and John Rich , are speaking out after Cracker Barrel announced its new logo earlier this week.

In a press release on Tuesday, the Southern restaurant chain said the brand redesign "is now rooted even more closely to the iconic barrel shape and word mark that started it all."

Why It Matters

Cracker Barrel first opened in 1969 as a comforting home-away-from-home for travelers, according to the company's website. Their restaurants and country stores are known for offering comfort food and unique items, respectively, in a cozy atmosphere.

Over the years, logo changes have become a divisive choice for brands and are often the target of criticism. Earlier this week, MSNBC's name change to MS NOW was mocked online, and in January, Walmart's new logo

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