Gold has long been viewed as a safe-haven investment, and money has typically flowed into the asset as a hedge during uncertainty and volatility.

This year, the tailwinds around tariffs and inflation have pushed the precious metal to a string of record highs. It's also helped to bolster the growing number of gold-focused ETFs, which can offer the same hedge and protection more easily within a portfolio.

"We are seeing unprecedented levels in terms of interest for the gold market, in particular gold-backed exchange-traded funds," Joe Cavatoni, World Gold Council managing director, told CNBC's Leslie Picker on a recent edition of CNBC's " ETF Edge ."

Global gold ETFs saw inflows of $3.2 billion in July, according to data from the World Gold Council, on track for its second-strongest y

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