The field of medical research is undergoing a transformation driven by advanced data science methods. These approaches are changing how studies are designed, conducted, and analyzed. The result is faster discoveries, more precise insights, and a stronger foundation for decision-making in healthcare. Medical studies are no longer confined to the walls of research facilities. The real world has become a vital source of knowledge, and the fusion of clinical expertise with advanced analytics is paving the way for a new era of discovery in healthcare.

The Rise of Real-World Evidence

Traditionally, randomized controlled trials (RCTs) have been the gold standard in medical research. While RCTs remain essential, they can be costly and time-consuming, and they may not always reflect the complexit

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