In this article

CBRL

Follow your favorite stocks CREATE FREE ACCOUNT

Cracker Barrel Old Country Store on Monday issued a statement responding to the widespread backlash it faced last week over its rebranding and new logo.

"If the last few days have shown us anything, it's how deeply people care about Cracker Barrel. We're truly grateful for your heartfelt voices," the company wrote . "You've also shown us that we could've done a better job sharing who we are and who we'll always be."

The new logo removes the image of the restaurant's "Uncle Herschel" character leaning against a barrel that was prominently featured in the original, leaving behind just the words "Cracker Barrel" against the outline of a yellow barrel. The phrase "old country store" has also been removed.

See Full Page