This once market darling may finally be coming into its own.

Over the past two years, Roku ( ROKU 1.69% ) has taken its shareholders on a volatile ride. The company faced several challenges in 2024, including a decrease in average revenue per user. However, the streaming specialist has outperformed broader equities over the trailing-12-month period, partly due to stronger financial results. The good news is that, even at its current levels, there may still be plenty of upside for those who invest their hard-earned money in the stock today. Here is why Roku remains a top pick for investors.

What does Roku do?

It's hard to determine the exact number of streaming platforms available. New ones keep popping up left and right, often focusing on a slightly different content strategy.

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