Destination D.C., the nonprofit organization that promotes and tracks tourism and special events in the nation’s capital, announced on Aug. 26 that an estimated 1.2 million people attended WorldPride 2025 in D.C, which took place May 17-June 8.

The organization says a study it conducted also shows WorldPride 2025 had a positive economic impact on the city of $310.7 million.

Those numbers fall far short of predictions of 2-3 million visitors and nearly $800 million in economic impact. Hotel occupancy rates were 5 percent lower than in 2024 for the same week.

The announcement of the WorldPride attendance and economic impact numbers were included in a statement reporting on the economic impact of tourism in the city in 2024, changes in visitation and tourism occurring in 2025, and Destinat

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