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In 2021, released a peach-flavored , and somehow it became wildly popular (this story at the time details why and how). Yes, flavored whiskey remains a very popular category, but even so, Peach was an unexpected collector’s item for many whiskey fans, with some stores saying it was outselling brands like or Blanton’s. Last week Crown Royal announced the launch of a new -flavored whisky, so could this new expression achieve the same cult status?
Anything is possible, but it kind of seems like a stretch even as flavored whiskey continues to thrive. This launch comes shortly after added Blackberry to its lineup of flavored whiskeys, which joins the ran