When Kevin “KC” Concepcion hit the transfer portal in December, he wasn’t chasing just a paycheck. He was chasing the spotlight. The chance to raise his draft stock to prove he’s NFL-ready. Now at Texas A&M, he says he’s found it all. “ This is definitely the right fit for me,” said KC. “ Everything is first class: the staff, the facilities, the weight program.” Given that, NIL wasn’t the top priority, but opportunity was. Yes, on the field and off it, KC believes the Aggies give him everything he needs and a shot at a national title. Interestingly, he might be right too, with his rising NIL numbers backing it up.

In short, KC Concepcion is cashing in big. More than $2.5 million in NIL deals and roster value this year alone. Texas A&M’s collective is on board. So are brands like ONI

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