For buyers and sellers of French programming the Rendez-Vous market is a back-to-school moment after the summer break. Having relocated from Biarritz to the port city of Le Havre in Normandy, Northern France, it sees attendees spend several days together, with the gala screenings, lunches, dinners and evening events all part of the main program.
Unifrance, the org dedicated to promoting French TV and film, organizes affairs, which proceed at a different pace to MIPCOM in October. If the Cannes market is focused on jam-packed days of back-to-back 30-minute meetings, the Le Havre shindig is a more relaxed affair and the buyer-seller conversations run for longer. Acquisition execs from over 40 countries will be in town, mostly hailing from Europe.
It is the biggest market of the year for Fr