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Greek life at SEC universities has earned a reputation for being especially competitive and exclusive, especially during sorority recruitment

Social media trends like "Bama Rush" and #RushTok have put the process on a global stage. This year, the focus has shifted to some of the parents supporting their kids throughout rush

PEOPLE spoke to two mothers as their daughters endeavored to enter Greek life at two different Southern schools: one mom with no sorority ties and a veteran of Greek life

As they drove home to Maryland after a long, tiring move-in day at the University of Mississippi, Amy Sergeant and her husband tried to work through the details of their daughter's upcoming week. They left Abigail, their eldest child, with a fully fitted freshman dorm room and a packed

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