Expect big changes in how consumers shop. Oh, and m ove over Baby Boomers, because Gen X-ers are now the biggest spenders.

This year, Generation X (born between 1965 and 1980) consumers will outspend Baby Boomers (1946-1964) for the first time globally, and will remain the biggest spenders until at least 2033, according to home delivery giant Parcelhero.

It says the passing of the baton “will mean big changes on the High Street, online and even to society in general”.

New figures revealed by the data analyst and consumer researcher NeilsenIQ show Gen X consumers will spend £11.28 trillion this year worldwide, eclipsing the Baby Boomers’ £10.02 trillion. In fact, Baby Boomers are also likely to be outspent by Millennials (born between 1981 and 1996) this year.

Millennials' spending

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