New expectations began to build for the 2025-26 UEFA Champions League, with significant changes that were likely to shape the future of the competition while aiming to satisfy fans and followers of the world’s most prestigious club tournament.

Starting with the 2025/26 season, the Champions League final adopted a new kick-off time. The biggest club game in the world moved from its traditional late-night start in Europe at 21:00 CET to 18:00 CET, which translated to a 12:00 p.m. ET / 9:00 a.m. PT start in the United States.

The decision aimed to improve the fan experience, offering a more accessible time both for those in the stadium and for millions watching worldwide. With this shift, UEFA also sought to simplify logistics regarding transportation and security for teams, fans, and local

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