Ineos Automotive has faced an uphill battle on its way to sell SUVs in America."I think we're still very much in our infancy," Lynn Calder, CEO of the company, told Newsweek . "We've been selling in the U.S. for a year and a half. We've launched in 50 countries now. We've been producing for two-and-a-half years. So still a very young company, but I think one that's kind of done a lot in a short period of time."
The automaker sold around 8,000 vehicles in the U.S. last year and aims to sell more than that this year. "We are still forecasting to be up year over year in retail sales despite tariffs, consumer sentiment and diminishing seasonally adjusted sales rate," a company spokesperson told Newsweek .
Lucid sold 2,100 more vehicles during the same period. In contrast, Fiat sold about