Expert reveals the best industry to start a new business in - and its not what you think

According to new research from Smart Energy GB, more Brits are taking the plunge and becoming their own bosses. The study shows that a third of Brits are keen on self-employment. Many are attracted by the flexibility of working patterns and the opportunity to follow their passions.

The entrepreneurial spirit is particularly strong among Gen Z, with seven out of ten hoping to start their own business in the future. The potential for higher earnings and greater control over their work are significant incentives. However, it can be hard to know where to start - even in terms of which industry.

Business expert Dr Alison Edgar MBE, who has mentored winners from Dragon's Den and The Apprentice, identifies

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