A Cracker Barrel store (and restaurant) in West Palm Beach, Florida pictured on Aug. 26, 2025.

Cracker Barrel's mascot is sticking around, much to the enjoyment of President Donald Trump.

About a week after the nationwide restaurant chain and country store announced its "Old Timer" logo was here to stay following a wave of customer backlash, including from the president himself, Trump shared an edited video of himself busting a move with the overalls-clad old timer leaning against a barrel to the tune of "YMCA."

The 33-second clip, posted to social media platforms on Sept. 4, shows Trump walking into frame and shaking hands with the mascot before a montage of them dancing together and cheering each other on ensues.

The post was part of a series of videos the president posted on X, formerly Twitter, including a doctored clip of California Gov. Gavin Newsom wearing a "Trump 2028" hat.

From Cracker Barrel patrons to politicians, Americans, for better or for worse, had a lot to say about the chain's new logo, which was unveiled in tandem with a fall menu campaign on Aug. 19.

Some critics, including Robby Starbuck and Matt Walsh, accused Cracker Barrel of bowing to "wokeness" and distancing itself from its country roots and conservative values. Trump and his son Donald Trump Jr. also made their disdain for the change clear.

It didn't take long for Cracker Barrel to switch gears after the hate train started, declaring on Aug. 26 that it would keep its original logo intact, a decision The White House quickly took credit for.

"All of your fans very much appreciate it," Trump wrote in a Truth Social post following the announcement. "Good luck into the future. Make lots of money and, most importantly, make your customers happy again!"

Cracker Barrel did not immediately respond to USA TODAY's request for comment.

Cracker Barrel logo saga: See a complete timeline of the backlash

The controversy surrounding Cracker Barrel's new logo design began overnight, as did the reversal.

But there were various events, all of which took place in late August and within days of each other, that kept the brand in the public consciousness. One of those being Trump's condemnation of the new logo design.

See how the Cracker Barrel logo saga started vs how it ended with this timeline:

  • Aug 19: Cracker Barrel unveils new logo
  • Aug. 21: Company stock dips by as much as 13%
  • Aug. 25: Cracker Barrel issues statement addressing logo backlash
  • Aug. 26: Trump says Cracker Barrel "should go back to the old logo'
  • Aug. 26: Cracker Barrel says it's going back to old logo
  • Aug. 28: Ex-Cracker Barrel executive calls the brand's short-lived logo "bland" and "pitiful"
  • Sept. 4: Trump posts edited clip of himself dancing with Cracker Barrel's mascot

A timeline with additional specifics about Cracker Barrel's logo saga can be found here.

Contributing: Melina Khan, USA TODAY; Reuters

This article originally appeared on USA TODAY: Cracker Barrel logo saga ends with edited video of Trump dancing with 'Old Timer'

Reporting by Amaris Encinas, USA TODAY / USA TODAY

USA TODAY Network via Reuters Connect