Allbirds is dipping its toes into color with a new assortment of its Wool Cruiser model.
The footwear company is offering a complete spectrum of 19 colors in the court-style sneaker – from punchy reds to maritime blues.
And to push the message of color one step further, Allbirds teamed up with the Pantone Color Institute to curate a palette of five exclusive shades. These collaborative colors include Sapphire Blue, Zesty Citron, Golden Sunshine, Vibrant Blossom and Granite Grey.
As for the shoe itself, the upper is made with wool sourced from a recycling process that utilizes post-consumer knitwear and is blended with recycled polyester. The company noted that the shoe also features a dual-density Featherbed cushioned memory foam insole as well as a wool-blend collar and wool ton