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Award-winning talent meets award-winning appliances in De-Longhi’s cinematic new campaign with Brad Pitt at the forefront.

At the campaign’s center is a short film directed by Academy Award-winner Taika Waititi , with Italian actor Riccardo Scamarcio serving as its comedic narrator. The minute-long video sees the F1 star’s morning routine, relaxed and effortless thanks to De’Longhi’s one-touch, fully automatic espresso machines , namely, the Rivelia and the Eletta Explore .

After its Venice Film Festival premiere, the global ad campaign titled “The Perfetto Instruction for Use,” was released across De-Longhi’s social pl

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