The theatrical distribution of Brazilian films in other Latin American countries, and of film from these countries in Brazil, continues to face many industry and cultural obstacles and is marginal, in spite of some specific advances, say distributors and producers.

In order for a Portuguese-language Brazilian production to have a decent commercial theatrical release in Spanish-speaking Latin American countries and vice versa, it must have had an outstanding international presence, be a local B.O. phenomenon or have a creative differential that appeals to the audiences.

This was the case of Brazilian Oscar winner “I’m Still Here” and will likely be that of Cannes prize-winner “The Secret Agent,” said Igor Kupstas, director of local distributor O2 Play.

“It’s not simple to release Brazili

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