At its big iPhone launch event on Tuesday, Apple finally dropped all the news on the new iPhone 17 lineup.

While some annual iPhone upgrades feel very incremental, this year's batch of new iPhones does feel like it has a little more juice than usual. Part of that is the new design, as Apple has reimagined the rear camera bump as a wider, more horizontal camera island (dubbed "the plateau" in Apple speak).

As we'll get to shortly, there are also some exciting changes in the spec sheet. Let's dive in.

Meet the new iPhone 17 Credit: Apple

The iPhone 17 comes in four colors: Lavender, Mist Blue, Black, White, and Sage. It starts at $799 and launches on Sept. 19.

Here are the basic specs for the new iPhone 17:

6.3-inch display with adaptive 120Hz refresh rate

3,000 nits peak b

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