In San Francisco, the search is on for a treasure worth $21,000 in gift certificates and prizes from 30 local businesses. To find it, all one has to do is solve the clues in a 15-stanza poem called “ A Love Letter to San Francisco. ” Think of it as a poetry-propelled pursuit across the city’s iconic landmarks and tucked-away gems.

This treasure hunt is a follow-up to one that launched in May through a Reddit post . After just 12 hours, three friends uncovered the $10,000 prize at the West Ridge Trail in Mount Sutro Open Space Reserve. TJ Lee, one of the winners, is now organizing this hunt.

“We thought that given the response to the first one — how many people were into it and how much of a positive narrative it brought to the city — we felt that it was probably the right thing to or

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